Press Release Feb 2014

Press Releases (2)

Press Release Apr 2014

Successful 6 Nations Trial sees IRFU partner with video streaming tech software myplayXplay

Dublin, Ireland – April 15, 2014 – The Irish Rugby Football Union (IRFU) www.irishrugby.ie, today announced a partnership with a Canadian developed software called myplayXplay™ following a successful trial of a new live video streaming technology during the recent RBS 6 Nations Championship.

The IRFU began using myplayXplay ™ ("my-play-by-play") as part of its live game analysis during the 2013 Guinness Series and throughout the 2014 RBS 6 Nations Championship. The technology, new to professional sports, takes live-streaming video from games as they are being played and sends it to mobile devices so that coaches can analyze game developments in real time.  

The myplayXplay software allows coaches and performance analysts to instantly download clips to a tablet with just a tap of a screen and add technical comments to the selected footage.  Footage can be reviewed instantly or stored and reviewed later.

"Live game analysis has been waiting for exceptional, tablet-based software to arrive," said Mervyn Murphy, head performance analyst of the Ireland national team. "myplayXplay provides excellent support to aid proactive coaching.“

The IRFU will continue to work in partnership with myplayXplay and use the video technology as it prepares for the upcoming summer tour to Argentina and further ahead towards Rugby World Cup 2015.  

“Combining the world of sports with the newest technology in streaming video to mobile devices is a winning combination,” explained Ivan Reel, CTO of myplayXplay.  “Seeing how the IRFU benefited from being able to capture, synthesise and take advantage of live video gave us a clear example of how simple yet effective technology can be when used in analysing athletic performances.  We look forward to working with the IRFU to further utilise myplayXplay technology in the future.”

About myplayXplay

myplayXplay™  (my-play-by-play) is a first of its kind, live streaming video sport analysis technology. Using iPad tablets with an interactive, easy-to-use hardware and software solution, it enables coaches, sports and medical staff to use iPads to review and interact with a game on video as it happens live.  myplayXplay is currently used by Ireland’s rugby team IRFU and in beta with soccer premier league teams in Europe.  In North America, it is being used today within the Ontario Junior A Hockey League (OJHL), Eastern Junior Hockey League (EJHL), Midwest Prep Hockey League (MPHL) as well as the National Hockey League (NHL).

Headquartered in Ontario, Canada, myplayXplay is developed and owned by Avoca Applications Solutions (AAS).  AAS custom develops data and video streaming applications for many Fortune 500 companies in addition to sports video and data analytics solutions such as myplayXplay.

For more information contact:  This email address is being protected from spambots. You need JavaScript enabled to view it..
Twitter - @mypXp  | @myplayXplay1
Facebook - www.facebook.com/myplayXplay
Corporate Website - www.myplayxplay.com
AAS Website - www.avocatec.com.  

Media Contact:
Stephen McNamara,
This email address is being protected from spambots. You need JavaScript enabled to view it.

Press Release Feb 2014

First Live Video Streaming Technology myplayXplay Arrives for Sports; Coaches Make Instant on-the-Field Decisions with Mobile Devices

myplayXplay, First Live Streaming for Video Analysis Delivers Competitive Advantage for Any Arena and Large Venue-based Professional or College Sports  

Ontario, Canada - Feb. 19, 2014 - Welcome news for coaches nail-biting their way through this intense season of competition and playoff games is a revolutionary new product called myplayXplay ™ (my-play-by-play) that combines advanced live-streaming video technology with easy-to-use mobile devices.  Already being utilized by beta customers such as the National Hockey League and other professional and college hockey and premier league soccer organizations, myplayXplay enables coaches, sports and medical staff to use iPads to review and interact with a game on video as it happens live.

In Europe, the Irish Rugby Football Union is using myplayXplay to give it a competitive advantage as it goes into the six-nations rugby championship. The product is also proving to be a game changer for North American hockey programs.

"As a coach, I have always used video technologies in one form or another for play review," said David Manning assistant athletic director of Ontario, Canada's, St. Andrew's College (SAC).  "Most have been adequate, almost all have been difficult to use. Investing in myplayXplay has been a leap in video technology for me as a coach at SAC. It is quite possibly the most innovative piece of software and video workflow to come to hockey and team sports for a very long time."  

"Live game analysis has been waiting for exceptional, tablet-based software to arrive," said Mervyn Murphy, performance analyst of the national Irish rugby team. "myplayXplay is without a doubt destined to become a vital tool to support proactive coaching efforts. For Ireland during the six-nations tournament, using myplayXplay’s technology gives us an extra advantage over other teams.”

myplayXplay takes any video -- from a broadcaster's camera feed all the way down to feeds from  consumer-grade cameras -- and, enables instantaneous review, video tagging and the ability to add comments and send clips instantly via email, save to Dropbox, save locally to an iPad® for later review or even post to Facebook. The product is very easy to use, utilizing the same touch, tap and swipe gestures found on smartphones and tablets.

Competing with myplayXplay are the commonly used static, desk-based systems hardwired to the sideline areas of a stadium and arena venues.  These complicated products must be operated by trained technicians who spend hours and sometimes days to edit and pass on clips. Meanwhile, myplayXplay requires almost no training and works instantly.

 “We took the best practices from the broadcasting paradigm and moved them over to the flexible world of streaming video and the popular world of mobile," explained Ivan Reel, CTO of myplayXplay.  "Our product makes video analysis and sending clips as easy as sending a text message or email on your smartphone.”

About myplayXplay

myplayXplay  (my-play-by-play) is a first of its kind, live streaming video sport analysis technology. Using iPad tablets with an interactive, easy-to-use hardware and software solution it enables coaches, sports and medical staff to use iPads to review and interact with a game on video as it happens live.  Headquartered in Ontario, Canada, myplayXplay is currently in use with Ireland’s rugby team IRFU and in beta with soccer premier league teams in Europe.  In North America it is being used today with Ontario Junior A Hockey League (OJHL), Eastern Junior Hockey League (EJHL)  Midwest Prep Hockey League (MPHL) as well as the National Hockey League (NHL).

For more information contact:  This email address is being protected from spambots. You need JavaScript enabled to view it..


Twitter - @mypXp  | @myplayXplay1
Facebook - www.facebook.com/myplayXplay
Corporate Website - www.myplayxplay.com

Media Contact:
Aoife Kimber, 650-773-7288, This email address is being protected from spambots. You need JavaScript enabled to view it.
Ivan Reel, myplayXplay, (905) 737-0088,  This email address is being protected from spambots. You need JavaScript enabled to view it.